LORENA Gutierrez

Paid Media Specialist

experience

Lorena Gutierrez is a results-driven Paid Media Specialist for Chatter Buzz Media with a robust background in digital marketing. With a demonstrated history in the internet industry, she excels in SEO, programmatic media buying, social media advertising, and creating impactful marketing strategies. Lorena’s expertise spans various domains, including online campaign management, channel strategy, direct response marketing, and data-driven analytics. Her analytical approach to optimizing campaigns and measuring key performance indicators has helped clients achieve tangible growth. 

Since joining Chatter Buzz in 2022, Lorena has taken the lead in planning and managing paid media campaigns across search and social channels. She consistently implements innovative PPC strategies, performing A/B testing for campaign elements like ad copy and audience segments to ensure top performance. Lorena’s attention to detail in monitoring campaign metrics and addressing performance issues quickly keeps her campaigns on track and aligned with client objectives.

A native Spanish speaker fluent in English with basic proficiency in French, Lorena brings a versatile communication style and cross-cultural insight to her work. She is dedicated to driving results, building strategic campaigns, and continuously expanding her knowledge in the fast-evolving field of digital marketing.

Dope Doctors, First America Homes, Gonzalez Dental, GulfStar Homes, Hallmark Nameplate, Heal Precisely, Kalos, Kobe Japanese Steakhouse, Lakeside Book, Maedler, Orthopedic Rehabilitation Center, Sky Orthotics & Prosthetics, Tarpon Spine Center, Poly PM, The Bridal Finery, Vacation Places and more…