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If you’re like most companies these days, you operate a large portion of your business online, including your marketing campaigns. With that being said, you might still be wondering how can you attract more interested customers to your products and services and stay above the rest of the online competition. Here’s the quick answer: Create […]
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Are you putting thousands of dollars into your marketing but aren’t seeing any results? Instead of continuing to pour money into an unsuccessful strategy, conduct a marketing audit to determine what you are doing wrong. In this blog I will discuss: What is a marketing audit? Components of a successful marketing audit. How to conduct […]
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Is your business having trouble closing on sales in your pipeline? Do you have trouble following up on sales opportunities in a timely manner? This might be due to your lack of customer relationship management. Many businesses fall victim to these same issues, but luckily for you, there is an easy solution to those problems. […]
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Like skillful copywriting, storytelling is an underrated art in marketing. Stories are easy to remember and retell to others. Plus, they are way more interesting to read! So, why aren’t all copywriters trained to recognize the importance of storytelling in marketing? In this article, you will discover why storytelling is and has been one of […]
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Today’s consumers and brands are more sophisticated than ever. Traditional advertising is no longer trusted — and worse, if your marketing feels really “salesy,” chances are you might be losing credibility. In fact, the rise in technology, mass communication, and social media messaging has literally changed the landscape of how you’re communicating. That’s why we’re […]
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