What Is a Marketing Audit, and How Do You Do One?

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Inbound Marketing

Are you putting thousands of dollars into your marketing but aren’t seeing any results? Instead of continuing to pour money into an unsuccessful strategy, conduct a marketing audit to determine what you are doing wrong.  In this blog I will discuss: What is a marketing audit? Components of a successful marketing audit. How to conduct […]

The Great 8 Rules of Marketing That Your Business Model Must Consider

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Inbound Marketing

Today’s consumers and brands are more sophisticated than ever. Traditional advertising is no longer trusted — and worse, if your marketing feels really “salesy,” chances are you might be losing credibility. In fact, the rise in technology, mass communication, and social media messaging has literally changed the landscape of how you’re communicating. That’s why we’re […]

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